Shoes, shoes and more shoes!

April 30, 2011 at 2:00 pm

If anyone were to ask my closest friends to name one thing that I absolutely like, chances are the answers given will not have much association with the word ‘shoe’. Everybody needs shoes and even I own a pair or three myself. When people tell me that they have spent a great deal on a good pair of shoes, I am not surprised at their generosity as good shoes are not only durable but also give the proper support that our foot needs when we are walking.

The Largest Chocolate Nyonya Shoe

I must admit though, my main ‘incentive’ for attending this event was to see Malaysia’s biggest edible shoe made totally out of chocolate! In the event’s press release, it was mentioned that this humongous edible chocolate shoe was to be awarded a place in the Malaysian Book of Records. I was curious to see what kind of shoe the chefs would take after for this giant feat.

Professor Dato' Dr. Jimmy Choo, the most respected shoe designer

As I was standing outside the hall browsing through the exhibition booklet, I spotted an elegant looking man standing nearby the entrance. I remember reading that Prof. Dato’ Dr Jimmy Choo would also be attending the exhibition, but the last thing I expected was to actually see him in person, up close and personal! As I was walking towards the stage area to catch the opening ceremony, I heard a distinctly familiar voice talking to Prof. Datuk Dr. Jimmy Choo. As I suspected, the voice belonged to Chef Wan, the famous celebrity chef whose cooking shows are currently airing on the Asian Food Channel.

Malaysia's celebrity chef, Dato' Redzuawan Ismail or more commonly known as Chef Wan

The ceremony first began with a 1Malaysia Dance Performance by dancers from the Tourism Ministry. Later came the speeches, one from the President of Malaysian Footwear Manufacturer Association Mr Tony Ting, and the other from the Minister of Tourism, Dato’ Sri Dr. Ng Yen Yen. The next activity after the speeches was a shoe fashion show. Some of the line of shoes that were paraded by the beautiful models were Zang Toi, Larrie, Carlo Rino, Dr. Cardin, Asadi, Princess and many more. The show also featured local television personality Faradino Omar, Miss Malaysia Universe 2004 Andrea Fonseka and Miss Universe Malaysia 2011 Deborah Henry as their guest models.

Guest models Deborah Henry and Andrea Fonseka

The exhibition was officially launched by Dato’ Sri Dr. Ng Yen Yen and Mr Tony Ting with Prof. Dato’ Dr. Jimmy Choo as the witness. When the formalities were done, the VIPs were ushered around the exhibition hall to visit some of the booths that were set up there. They slowly made their way to the ‘Mystery Shoe Box’, where Dato’ Seri Dr. Ng Yen Yen witnessed the entry of the ‘Malaysia Biggest Nyonya Chocolate Shoe’ in the Malaysian Book of Records. Oh yes, the chefs decided to model the edible shoe after a Nyonya beaded shoe. This beaded chocolate shoe weighed 130 kilogrammes and if a person were to actually wear this shoe, she would need to be seven storeys tall!

Dato Sri Dr. Ng Yen Yen, the Minister of Tourism and Mr. Tony Ting officiating the ceremony. Looking on is Prof. Dato' Dr. Jimmy Choo

Once the formalities were out of the way, it was time to let the VIPs take a breather and give them the space to mingle with one another. They were ushered to a special area within the hall for lunch. Now that most of the camera-toting media personnel were gone, I could check out the stalls that were there at ease. There were some brands that I have heard about like Skechers, Dr Cardin, Pallas, Princess and Asadi. There were also other brands that I have yet to see like Nazumi, Fion Poon and Keera Kate. Where others were busy trying on pairs and pairs of platform shoes or high heels, I was happy just browsing and appreciating the different designs. Some were practical and elegant, others were out of this world and one of a kind. Though I left the exhibition empty-handed, it was definitely not so in the experience department.

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2 Responses

  1. This is actually interesting. Can I quote your message in my site?

  2. mike says:

    You may quote as long as you attribute it to the website, with a link to the page from which you took the quote from. Thanks!

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