ToyRebels: Toys with a Twist

August 20, 2011 at 8:36 pm

Having long been a stopover between East and West, Malaysia has always been open to influence from both regions. Malaysian thrive by embracing these various influences, and many of the things we do, say and eat often have roots in faraway lands. In Malaysia, even children learn about different places and cultures at a young age, although they might not realise it. How? Through what they watch on television.

A full sized Iron Man costume, with a ToyRebels exclusive painting

The fun thing about growing up in a country like Malaysia, especially in the last 30 years has to be the variety of television entertainment, especially for children. Not having a booming film or animation industry during that time, Malaysia resorted to bringing in cartoons from abroad. Generations of children have grown up with the antics of the Bugs Bunny and the rest of the Loony Toons courtesy of Warner Bros., the entire cast of Hannah Barbara cartoons, and of course, the lovely fairy tales of Disney. But Malaysia did not only look West for entertainment, and so people here are also fond fans of Japanese anime and characters such as Doraemon and Ultraman are so popular that they are used in merchandising of various everyday products.

The downside of growing up here though, was some of the toys of the cartoons shown were not as readily available as they were in their native lands. Toys were indeed available here in Malaysia, but children had to rely on relatives or friends who holidayed abroad to get their hands on a rare collectible or something really special. Then in the 1980s, hobby shops sprung up, but most required customers to pre order and the selection of toys on offer was limited to what network the shop had. It was rather unfortunate that most of these hobby shops are no longer operating.

A replica of Magneto's helmet

So what’s a Malaysian to do when you want to get your hands on some toys these days? The answer is simple. Talk to the ToyRebels. With a tagline of Fiction Meets Reality, this online retail store offers a mindboggling range of collectibles and action figures. And if you want that hard to get item, just contact them with your request and if it is out there, they will be able to get it for you. One of the more interesting things about ToyRebels is the really exclusive items that appeal to adult collectors, such as replicas of items used in major movies. These range from the weapons and armour used in Lord of the Rings trilogy, the deadly but cool gadgets used by the Predator in its hunt for humans and aliens, and of course, Star Wars stuff, artefacts from a galaxy far, far away. Items such as these are not your typical Toys R Us products and usually cost several thousands of ringgit.

A painting done by ToyRebels of Captain America that poses an intriguing question

But ToyRebels are not just about toys it seems, the people behind ToyRebels are also firm believers that comics and cartoons are part of the art world. ToyRebels have also initiated a fledgling art project that combines toys and traditional art to form specialty mix media works of art. These works serve as a way of provoking debate about the role of toys in our society and are quite eyecatching too!

ToyRebels can be found at

An exclusive painting done by ToyRebels incorporating an exclusive replica of the palladium core reactor

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3 Responses

  1. Thank you for sharing our passion with others.

  2. Toy Rebels says:

    Many thanks to

  3. Ian Gregory says:

    Malaysia is blessed with an intricate blend of breathtaking sceneries, amazing flora and fauna, multifarious cultural heritage, rich historical background and fine cuisines. Although this fact is widely known, many have yet to savour the complete splendour this country has to offer.
    In tandem with the ongoing move of promoting tourism in the country, ToyRebels has taken the liberty to showcase premium collectibles and limited-run fusion artistic displays as a unique crowd puller and tourism-related event enhancer. ToyRebels, via exclusive merchandising relatable to a wide stratum of society, is gifted with the special ability to attract the attention of target crowds and amplify the significance of the occasion at hand. A tourism event that is capable of leaving a lasting impression in the hearts and minds of visitors is undoubtedly an effective and long-term endeavor, worthy of success par excellence.
    ToyRebels focuses and prioritizes on the ultra-impact branding of the tourism event or organizer and does so effectively at a mere fraction of the cost of traditional advertising methods carried out via generic mass media. As an added feature, ToyRebels offers fully customizable packages that give more value for less money and are specifically targeted at potential holidaymakers, antique treasure hunters, art enthusiasts, nature lovers and food epicureans, both domestic and foreign; as well as adventure and thrill seekers.
    Looking forward to venturing into business with any interested person or company in the genuine hope of taking tourism in Malaysia to greater heights. Contact me at if you are keen to make your fiction a reality!

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