IWC Eco Drive 2

September 29, 2010 at 1:40 am

In the recent years, Malaysia has come to build a great reputation as a country offering not only beautiful sights but also warm and unique experiences. Bustling cities, breathtaking nature sites and timeless forests, and of course, tropical islands where we can kick back and relax, are just some of the attractions that Malaysia has to offer. Its diverse coral and marine life, together with white sandy beaches and friendly locals are the reasons why many of Malaysia’s islands are slowly gaining fame as ideal destinations for diving and snorkeling.

Unfortunately, the very thing that attracts divers is also the one thing that is facing the threat of extinction. Rubbish like bits of polystyrene food containers and cigarette boxes left on the beaches is not only an eyesore to locals and tourists alike, but also pose a risk to marine animals when it enters the ocean. Mistaken for food by fishes and turtles, cigarette butts and other small bits of plastic that people so casually throw into the sea contribute to the premature deaths of Malaysia’s marine life.

It is out of this concern that IWC Schaffhausen, Tanjong Jara Resort and Reef Check have collaboratively formed an environment based initiative as part of their ongoing efforts to conserve nature and provide a service to society. Together with Rip Curl, CIMB Foundation, KPMG and Canon Marketing Malaysia, they have organized an underwater and beach clean-up in Tenggol Island, one of the upcoming island destination best known for its awesome dive sites from 1st to 3rd October 2010. This event, which is open to the public, will see divers and non-divers alike contributing their efforts into removing rubbish and debris found on the sea bed as well as underwater. While this may seem like a janitor’s job, be assured that countless fish, turtles and other creatures that dwell in Malaysia’s seas will be eternally grateful for your support.

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